The back office an operator works in

Everything an operator changes without a developer: analytics, players, partners, finance, marketing and content, site appearance and payments, and security. It is a separate application from the casino itself, and changes reach the site on their own.

Most changes are live at once. Appearance settings reach the site within about 30 seconds and changes to the games catalogue within about a minute, without a release on our side.

Revenue, acquisition and player value for today, the last 7 or 30 days, all time or a custom range, each compared with the previous period of the same length: NGR, GGR with RTP, new players, first deposits, deposits, withdrawals, bets, ARPU, ARPPU, redeposits and registration-to-deposit conversion.

NGR is defined on the card itself — GGR minus the promotional cost that actually converted into real money, minus provider commission — with both deductions shown underneath. A dashboard that reports GGR as revenue flatters every promotion; one that shows realised promo cost next to it makes an expensive offer visible the same week.

Below the cards: top games and providers by GGR, a funnel across all bonuses from issued to completed with the outstanding liability, and a map of players by country. Any metric card can be added to the shared chart to compare trends.

Definitions of the terms are in the glossary: GGR, NGR and FTD.

Find the player by username or Telegram ID, see their balances in every currency, deposits, withdrawals, NGR, referrals, sign-in method, country and fraud score, and act: correct a balance, grant a bonus or points, cancel a wager, ban, or leave an internal note.

A balance correction is entered as the resulting balance, not as a difference, and the system records the difference as an adjustment in the ledger. Every money-moving action asks for a fresh two-factor code and lands in the audit log, so a correction is never anonymous.

Accounts can be given a privileged role for streamers and influencers: their bets and wins are recorded as virtual and kept out of real GGR. That, and the prize wheels built on it, are on referrals and streamers.

The player list can be sorted by registration date or total deposits and filtered by fraud risk band, which makes it the starting point for a VIP review as much as for a fraud one.

From the admin panel, without a release. The lobby is built from game categories the operator creates and orders; banners, promotions and a game of the week are placed on the home and casino pages; games can be hidden from the catalogue in about a minute.

Each category has an icon, a name in every language and switches for the home page, the casino lobby and search; featured games are starred to appear before the category is opened, and a category can be marked as the one bonus money may be wagered on. Between categories sit blocks — providers, latest wins, tournaments, a random game — each with its own look.

Banners come in a carousel, small and tall tiles, and a game-of-the-week card that is either picked by hand or filled automatically with the week's GGR leader. Each has separate desktop and mobile images, text per language, a button action and a countdown.

Hiding a game removes it from the lobby, search and direct launch without interrupting sessions already running, and the panel first shows which bonuses and tournaments depend on it. The catalogue itself is on game providers.

Two ways: on-site notifications to all players, one player or a segment, and Telegram broadcasts sent by the bot to every player with a linked Telegram account.

Notification segments are new players who have never deposited, depositors, players who came from a particular partner, and players by country of registration. Banned players are excluded, and segment membership is fixed when the notification is saved.

A broadcast can be text, text with a button, a photo or a video with a caption. The button opens a link in the browser or opens the casino as a Mini App. Broadcasts start from a previewed draft, run one at a time, and report sent, blocked, errors and clicks — the blocked count is the number of players who have stopped the bot, which is worth watching on its own.

Colours, fonts, type sizes, corner rounding, logos and the layout, as overrides on top of the brand configuration set at launch. Anything left untouched keeps its base value, and every tab can be reset to it.

The layout settings reach further than colours. Whole sections — sportsbook, bonuses, VIP club, tournaments, promotions, fortune wheel, referrals, rules — can be switched off, and a disabled section redirects to the home page. The header, sidebar, mobile bottom bar, how many game cards sit in a row on each screen size, where the casino and sport switch lives, and the banner layout are all configurable.

Changes reach players in about 30 seconds. The domain, the favicon and the base brand configuration itself are changed by our team.

Seven: English, Russian, German, French, Italian, Chinese and Polish. Every text a player sees — bonuses, banners, promotions, notifications, categories, levels, tasks, tournaments — is edited per language in the same form.

English is required on every item and is the fallback when a translation is missing, so a partly translated promotion still shows something rather than nothing. The admin panel itself is available in English and Russian.

Each administrator gets individual permissions per section rather than a fixed role, and sees only the sections they hold a permission in. Sign-in needs a password and a two-factor code, and money-moving actions ask for the code again.

The first account, root, is issued by our team and cannot be edited or deleted from the panel, which protects against a takeover through a compromised admin account. When someone leaves, deactivating their account ends all their sessions at once.

The full permission model, the operations that need re-confirmation and what the audit log records are set out on security.

Optionally. An AI copilot answers staff questions about the admin panel and translates or edits promotional text into the storefront's seven languages; it does not see casino data and cannot change anything.

It opens beside any page and answers for the page the admin is on, with links to the right sections — the quickest way for a new team member to learn the panel. On multilingual fields it fills the empty languages from the one you wrote, keeping amounts, wagering and placeholders intact, and nothing is saved until someone reviews it.

The domain and SSL, the base brand configuration, connecting game providers and payment gateways, the provider commission used in NGR, fraud thresholds and automatic blocking, the root account, custom wheel rules, email, the Telegram bot, and monitoring.

That line is deliberate. Everything on it either touches credentials — gateway keys, provider contracts, the bot token — or changes how money is counted, and a panel setting anyone with the right permission can flip is the wrong place for either. The list is short, and nothing on it is something an operator needs to change weekly.